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strategikaagency
ClientAB’s Plumbing Services · 24/7 plumbing · Oakland, California

A website built for the moment of the emergency.

Someone who finds them on Google with a leak or a clogged drain can call, text a photo or request a quote in seconds, in English or Spanish.

Visit abs-plumbingservices.com (opens in a new tab)
6
landing pages for Google Ads
2
languages, each with its own URLs
14
Google posts in English and Spanish
AB’s Plumbing Services home page on desktop, with call, text and free quote buttons
AB’s Plumbing Services home page on a phone

Where it started

What the business needed.

AB’s is a family-run plumbing crew that works 24 hours a day in Oakland and the Bay Area. Their customers come from Google Ads, almost always on a phone and in the middle of a problem.

The website had to turn that urgency into a phone call, show off the reputation the crew had already earned on Yelp, and serve people who prefer Spanish just as well.

What we did

Every decision, made
for the people who use it.

  1. 01

    One page for each ad group

    Six service pages: emergencies, drains, water heaters, sewer lines, leaks and fixtures. Each one matches the headline of its Google Ads ad group.

  2. 02

    English and Spanish, each with its own URLs

    Every page has a Spanish version linked with hreflang. The site suggests Spanish without redirecting: the visitor decides.

  3. 03

    Call, text or get a quote at a glance

    Call, text-a-photo and free quote buttons at the top of the page, plus a sticky bar on phones so nobody gets lost while scrolling.

  4. 04

    A reputation you can check

    The rating links to the original Yelp profile and reviews are quoted word for word. Real job photos, no stock images.

  5. 05

    A form that doesn't lose customers

    Validation, spam protection and delivery by email or webhook. If something fails, the site asks people to call instead of pretending the message went through.

  6. 06

    Tracking ready for Google Ads

    Every call, text, quote and form submission is recorded as an event, along with the ad's gclid and UTM tags.

AB’s Plumbing drain cleaning landing page
Landing page for the drain cleaning ad group: the headline matches the search.
Spanish version of the AB’s Plumbing website on a phone
The Spanish version, with the call, text and quote bar always in view.
Posts designed for AB’s Plumbing’s Google Business Profile and Google Ads, in English and Spanish
Posts for Google Business Profile and ads, in English and Spanish, with photos of real jobs. Plus 16 display banners in 8 sizes.

What it included

  • Website design and development
  • Google Ads landing pages
  • Bilingual website
  • Conversion tracking
  • Local SEO
  • Ad creative

What we built it with

  • Next.js
  • React
  • TypeScript
  • Tailwind CSS
  • Vercel

A good next step.
We'll find it with you.

Tell us what you need. We'll send you a clear proposal: what we'll do, what it costs and how long it takes.

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